China digital maven and lover of all things tech is known for busting out Taekwondo black-belt moves when not in cyberspace.
http://adhigoen.posterous.com
This blog hosts my personal opinion and thoughts about my passion of technology, as well as social media. In no way it reflects anything of my employers or any professional opinion.
Catching Elephant is a theme by Andy Taylor
Facebook Fan Page 2.0, Socially Friendly
Last Friday - 11 Feb 2011, Facebook announced new fan page upgrades will start to roll-out, as usual Facebook has been really busy rolling out more new services.
Here are just some of the new FB Fan Page 2.0 features on the surface:
First thing, the business page now looks more social friendly, instead of looking like a business now it looks like a friend. So you might as well be friend with the product/service/brand you like. When you navigate as a fan page in Facebook world, the notification bar will pull latest posts, messages and new fans.
You can navigate the brave Facebook world and see the news feed from a company perspective.
Photos uploaded by you or fans will be displayed now on the top head bar, like your personal profile.
Profile picture is now reduced to 180×540 pixels.
Tab is now gone and moved to the left side, again like personal profile.
You can feature the business owner or page admin profile on the left side, so people will know who is representing the business.
Static FBML will also be going away, developers are encouraged to move to iFrame module.
On the back end side of things:
Stronger spam fighting going on here, see my last post.
Notification send via email when people post on your page, kind of the same thing Hyper Alerts was doing.
Here are some of the news and blog posts in regards to Facebook page changes:
Jennifer Horowitz on Search Engine Journal - Facebook Updates Fan Pages (Finally Does Something Right)
The Social Path - Facebook Page redesign: 10 things admins should do RIGHT NOW.
Inside Facebook - Facebook Page Redesign 2011: All You Need to Know
The Next Web - How to get the most from the new Facebook pages
Now whether you like it or not, Facebook will be upgrading the Fan Page by March, so marketers get ready, stop complaining and get used to it.
Posted via email from Adhi Goen - Digital Addicts | Comment »
